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This dissertation deals with the investigation of success factors in the field of entrepreneurship, especially entrepreneurship training, from a psychological perspective. In particular, I argue that the identification of certain psychological aspects helps to better understand the underlying mechanisms for successful entrepreneurship trainings and thus, enables successful entrepreneurship. In the second chapter I theoretically examined planning as a fundamental action an entrepreneur hast to undertake in order to succeed. Scholars are in disagreement about the question if planning is crucial for the entrepreneurship. Thus, I provide a comprehensive overview of the advantages and disadvantages of planning in entrepreneurship from a psychological perspective. I explain negative aspects (e.g., lack of knowledge, difficulty to predict the future, and inflexibility) as well as positive aspects (e.g., legitimating, action-regulatory, and learning function) about planning in entrepreneurship. Furthermore, I develop a theoretical model that combines both the positive and negative aspects of planning in entrepreneurship. With this theoretical model, I integrate different types of planning (e.g., formal and informal plans) as well as positive and negative functions of planning (e.g., learning or stickiness, inflexibility) to provide a first approximation for a theory of entrepreneurial planning. In the third chapter, to focus on the field of entrepreneurial trainings, I empirically examine the under-researched field of the relation between trainer and trainee. I use the transformational leadership theory (Bass, 1985) and a theory of learning outcome (Kraiger, Ford, & Salas, 1993), to hypothesize that the trainers´ charisma has a positive effect on the trainees´ entrepreneurial self-efficacy. Additionally, I search for possible moderators for the hypothesized trainer-trainee-relationship in an explorative manner, using insight from different research areas (e.g., pedagogy, philosophy). To test the hypotheses, I conducted a 12-week entrepreneurship training by which I had 12 measurement waves across four classes with 161 students and 12 trainers, which lead to 919 observations. In the fourth chapter, to broaden the perspective on the mechanisms within entrepreneurship training, which lead to a successful outcome, I empirically examined the short- and long-term effects of entrepreneurship training on life satisfaction. To do so, I developed a theoretical model based on theories of life satisfaction, that explain the underlying mechanisms of the short- and long-term effects of the entrepreneurship training on life satisfaction. With this model I hypothesize, that entrepreneurship training has a positive short- effect on life satisfaction, which is mediated through entrepreneurial self-efficacy. I furthermore hypothesize, that the long-term effect of the entrepreneurship training is mediated through self-employment. The short term-effect acts like a boost and vanishes over time, whereas the long-term effect holds in the long run. To test these hypotheses, I conducted entrepreneurship training as part of a randomized controlled field experiment with five measurement waves over a total period of 2.5 years. Using discontinuous growth modeling to take into account the temporality of our hypothesized effects we statistically analyzed the 1,092 observations from 312 students. Chapter 5 concludes this dissertation with general discussion of the three chapters.
Im Zuge der Energiewende wird Strom zunehmend in dezentralen erneuerbaren Energieanlagen produziert und der
Verbraucher für eine regenerative Energieversorgung sensibilisiert. Ökostromprodukte nehmen dadurch einen immer
höheren Stellenwert ein. Regionale Ökostromprodukte haben dabei das Potential, dem Verbraucher die Herkunft seines Stroms nachvollziehbar zu vermitteln und die Vermarktung von Ökostromprodukten zu erleichtern. Diese Arbeit untersucht daher die Frage, inwieweit der regionale Bezug von Ökostrom gegenüber dem Kunden ausgewiesen werden kann. Das Instrument der Stromkennzeichnung kann in Verbindung mit Herkunftsnachweisen eine solche Ausweisung ermöglichen. Die Arbeit zeigt jedoch, dass dies unter den aktuellen rechtlichen Rahmenbedingungen an einer zu geringen Wirtschaftlichkeit und mangelnden Vergleichbarkeit der Ökostromprodukte scheitert.
In dieser Arbeit wird das Thema der Suffizienz als Aspekt der Frage nach dem guten Leben betrachtet. Der Rekurs auf das gute Leben ermöglicht den Rückgriff auf die Konzeptionen des guten Lebens von Epikur und der Stoa. Diese Konzeptionen werden hinsichtlich ihrer Suffizienz untersucht und es wird der Frage nachgegangen, ob sich durch deren Aktualisierung individualethische Zugänge zu Suffizienz ergeben. Ergebnis der Arbeit ist, dass die von den Philosophen vorgeschlagenen Lebensweisen suffizient sind und sich unter verschiedenen Anknüpfungspunkten an heutige gesellschaftliche Probleme aktualisieren lassen. Über die in den Konzeptionen thematisierten Zielen des lustvollen Lebens (Epikur) und der Selbstmächtigkeit (Stoa) ergeben sich individualethische Zugänge zu Suffizienz. Diese benötigen nicht den Rückgriff auf das Konzept der Nachhaltigkeit.
Despite the great progress that has been made in the prophylaxis of oral diseases over the past decades, dental caries and periodontal diseases remain major challenges in the field of dentistry. Biofilm formation on dental hard tissues is strongly associated with the etiology of these oral diseases. Therefore, the process of bioadhesion and biofilm formation on tooth surfaces is of particular interest for dental research. The first stage of bioadhesion on dental surfaces is the formation of the pellicle layer. This mainly acellular film, composed largely of adsorbed proteins, glycoproteins, and lipids, is distinguished from the microbial biofilm (plaque). As the interface between teeth and the oral environment, the pellicle plays a key role in the maintenance of oral health and is of great physiological and pathophysiological importance. On the one hand, the pellicle shows protective properties for the underlying dental hard tissues. On the other hand, it also serves as the basis for dental plaque and therefore, for the development of oral diseases such as caries and periodontitis. Hydrophobic interactions, which are governed by lipophilic substances, are of high relevance for bacterial adherence. Therefore, pellicle lipids, which are a significant constituent of this biological structure, are an interesting target for dental research, as they could modulate oral surfaces, influence microbial interactions, and potentially impede bacterial adherence. Compared to the extensive work on the pellicle´s ultrastructure and protein/amino acid composition, little attention has been given to its lipid profile. Knowledge of the lipid composition of the pellicle may provide insight into several oral pathological states, including caries, dental erosion, and periodontal disease processes and could contribute to novel approaches in preventive dentistry. The principle aim of this thesis was the comprehensive characterization of the fatty acid (FA) profile of the in situ formed pellicle layer. This includes the influence of pellicle maturation on the FA profile as well as intra- and interindividual differences. Furthermore, investigations on the effect of rinses with edible oils on the pellicle´s FA composition were a focus of this work. For these purposes, an analytical method based on a combination of innovative specimen generation and convenient sample preparation with sensitive mass spectrometric analysis was successfully developed and comprehensively validated within this thesis. Pellicle samples were formed in situ on bovine enamel slabs mounted on individual upper jaw splints. After a comprehensive sample preparation, gas chromatography coupled with electron impact ionization mass spectrometry (GC-EI/MS) was used in order to characterize qualitatively and quantitatively a wide range of FA (C12-C24). The individual FA profiles of pellicle and saliva samples collected from ten research participants were investigated. The relative FA profiles of the pellicle samples gained from the different subjects were very similar, whereas the amount of FAs showed significant interindividual variability. Compared to the pellicle´s characteristic FA profile, higher proportions of unsaturated FAs were detected in the saliva samples, highlighting that FAs available in saliva are not adsorbed equivalently to the pellicle layer. This, in turn, shows that pellicle formation is a highly selective process that does not correlate directly with salivary composition. Additionally, pellicle samples collected after 3, 30, 60, 120, and 240 min of intraoral exposure were analyzed. It could be shown that pellicle maturation has only a minor impact on the FA composition. However, the FA content increased substantially with increasing oral exposure time. Modifying the pellicle´s lipid composition by using edible oils as a mouthwash could alter the physicochemical characteristics of the pellicle and strengthen its protective properties by delaying bacterial adhesion. Therefore, the impact of rinses with safflower oil on the pellicle´s FA composition was determined. The application of rinses with safflower oil resulted in an accumulation of its specific FAs in the pellicle, thus representing a possibility for modifying the pellicle´s lipid profile. The present work is the first to apply a validated method that combines in situ pellicle formation, sample preparation, and the comprehensive determination of FAs via a sensitive analytical method. The results provide valuable information regarding the pellicle´s FA composition which closes an existing knowledge gap in pellicle research. A broader knowledge of the lipid composition of the pellicle contributes to the understanding of oral bioadhesion processes and may help facilitate novel approaches in preventive dentistry.
Viele Betriebsgastronomien in Deutschland sehen sich vor die Herausforderung steigender Gästeansprüche, zunehmenden Kostendrucks und oftmals auch konkurrierender Speisenanbieter gestellt. Hinzu kommt in vielen Betrieben die Forderung der Gäste oder des Managements nach einem Angebot gesundheitsfördernder Speisen und Getränke. Dieses kann z. B. durch die Deutsche Gesellschaft für Ernährung e. V. (DGE) zertifiziert werden. Die innerbetriebliche Umsetzung und Kommunikation des erweiterten, gesundheitsfördernden Speisenangebotes muss indes gesteuert werden. Hierfür bietet sich die Erstellung einer Balanced Scorecard nach Kaplan und Norton an. Diese berücksichtigt neben finanzorientierten Kennzahlen auch ausdrücklich qualitative Ziele und stellt deren wechselseitige Einflüsse in Ursache-Wirkungs-Ketten dar. Die vorliegende Bachelorarbeit spezifiziert eine Balanced Scorecard auf die Anforderungen einer Betriebsgastronomie, die ein DGE-zertifiziertes Speisenangebot etablieren möchte. Zu diesem Zweck werden für die vier Perspektiven einer Balanced Scorecard strategische Ziele vorgeschlagen und deren Ursache-Wirkungs-Beziehungen grafisch in einer Strategy Map dargestellt. Die ebenfalls durchgeführte empirische Untersuchung DGE-zertifizierter Betriebe zeigt, dass durch die Einführung eines gesundheitsfördernden Speisenangebotes die Mitarbeiterzufriedenheit und Mitarbeitergesundheit positiv beeinflusst werden kann. Zudem ist eine Steigerung des Umsatzes durch die Gewinnung neuer Gäste und den Zusatzverkauf komplementärer Produkte möglich.
Prospective students´ choice of their university is a topic of rising relevance worldwide. As competition on the higher education market and the resultant fight for students increases, universities need to deal with questions of how, when, and why young people decide where to study. This knowledge forms the basis for developing adequate and effective communication strategies enabling university marketers to recruit the best and most suitable students for their institutions. Despite extensive research on these questions, there still are fundamental gaps like the nonobservance of sense making activities, the neglected role of emotions and higher education policies, the suboptimal choice of research methods as well as problematic theoretical assumptions previous research is based upon. In this dissertation, I address all of these gaps in three complementary articles. In the first paper, I compare American with German research on university choice by focusing on the three aspects of theoretical approaches applied in previous studies, choice factors, and information sources prospective students use. On the basis of this literature review, I identify major research gaps with a focus on, but not limited to, the German context. In the second article, by using the Zaltman Metaphor Elicitation Technique (ZMET), I identify mental models of prospective students that represent their sense making activities. Through this, I get a profound understanding of which rational and especially emotional issues are relevant for the students when they try to make sense of the marketing messages they are confronted with during their university choice process. In the third paper, I challenge the theoretical approaches previous research is based upon by identifying two very different types of decision-makers with their respective choice strategies and logics. Overall, this dissertation contributes to a much more detailed understanding of prospective students´ university choices by identifying their sense-making activities and choice styles, highlighting the role of emotions and context factors, and refining the theoretical foundations university choice research is based upon.
Traditional farming landscapes have been created in coexistence of rural dwellers and local ecosystems over long time spans, and can be considered tightly coupled ´social-ecological systems´ (SES). Since these landscapes typically embody exceptionally high levels of biological diversity and multiple socio-cultural values, their protection is critical from a sustainability perspective. Due to the pressures of globalization and social change, however, rural livelihoods and farmland biodiversity are at risk. While the focus of research is often on the Southern hemisphere, there are traditional farming landscapes in the former socialist countries of Central and Eastern Europe (CEE) which are equally affected by rapid change, and thus deserve particular attention. Since the institutional breakdown of socialism in 1989, the CEE states have not only been confronted with an unprecedented socio-economic and environmental transition. Their integration into the multi-level governance regime of the European Union (EU) further resulted in the transformation of decision-making structures and competition within the EU common market. In light of the profound changes traditional farming landscapes of Central and Eastern Europe are confronted with, they serve as a valuable source of learning about the institutional design necessary to harmonize socio-economic development and biodiversity conservation within regional social-ecological systems worldwide. This thesis is the result of an in-depth analysis of one traditional farming landscape of Central and Eastern Europe, namely Southern Transylvania (Romania). Based on empirical research involving diverse stakeholder groups, this thesis assessed the impact of EU policy on the area, the institutional features characterizing local-level governance in Southern Transylvania, and the barriers and bridges towards sustainable rural development. This thesis finds that while rural dwellers are highly dependent on smallholder farming and local ecosystems for their livelihoods, Southern Transylvania is currently confronted with a range of structural development barriers. These are likely to be exacerbated by a governance system consisting of historically grounded ´elite social networks´, and by EU policies which often do not fit rural realities. The findings of this dissertation underline that entrenched informal institutions, political will, and historical legacies play a critical role for the governance of traditional social-ecological systems since these ´social system features´ do not only mediate how external policies act on the local level. They may further restrict local adaptive and innovation capacities which, however, are critical for the transformation towards sustainable development. This thesis further finds that there are no blueprint solutions for the design of rural development strategies. Instead, (supra-) national policies should take better account of local socio-economic and cultural particularities.
Mikrosimulationsmodelle erlauben zielorientierte Simulationen, um die Wirkungen alternativer Politiken, Handlungen, Szenarien vorzugsweise auf der Basis von Mikroeinheiten, wie Personen, Familien, Haushalte, Firmen etc., zu untersuchen. Mittlerweile steht es außer Frage, dass Mikrosimulationsmodelle ein hilfreiches, erfolgreiches und zwingendes Instrument für ein breites Spektrum von Politikanalysen in der politischen Administration, im Geschäftsleben, in privaten und universitären Institutionen und Beratungsunternehmen generell sind. Obwohl heute eine Vielzahl von Mikrosimulationsmodellen entwickelt und im Gebrauch sind, benötigen sie in den meisten Fällen immer noch ein ausgebildetes Vorwissen und Erfahrung in der Anwendung oder ein anderes Programmsystem als Basis. Ein generelles, eigenständiges und Plattform unabhängiges Mikrosimulationsmodell ist gefragt, das alle notwendigen Simulationswerkzeuge unter einem gemeinsamen Dach zur Verfügung stellt, und das leicht für Nichtexperten zu nutzen ist. Ziel dieser Studie und des neuen MICSIM-4J ist es, ein solches benutzerfreundliches mächtiges generelles Mikrosimulationsmodell nicht-technisch zu beschreiben und zu offerieren, um die Wirkungsanalyse auf der Mikroebene für die angewandte Forschung, Lehre und Beratung zu unterstützen. Obwohl das von anderen Programmsystemen unabhängige MICSIM-4J als ein generelles Werkzeug auch die dynamische Modellierung erlaubt, liegt der Fokus doch auf der statischen Mikrosimulation mit einem mächtigen Modul für die Hochrechnung von Mikrodaten.