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Prospective students´ choice of their university is a topic of rising relevance worldwide. As competition on the higher education market and the resultant fight for students increases, universities need to deal with questions of how, when, and why young people decide where to study. This knowledge forms the basis for developing adequate and effective communication strategies enabling university marketers to recruit the best and most suitable students for their institutions. Despite extensive research on these questions, there still are fundamental gaps like the nonobservance of sense making activities, the neglected role of emotions and higher education policies, the suboptimal choice of research methods as well as problematic theoretical assumptions previous research is based upon. In this dissertation, I address all of these gaps in three complementary articles. In the first paper, I compare American with German research on university choice by focusing on the three aspects of theoretical approaches applied in previous studies, choice factors, and information sources prospective students use. On the basis of this literature review, I identify major research gaps with a focus on, but not limited to, the German context. In the second article, by using the Zaltman Metaphor Elicitation Technique (ZMET), I identify mental models of prospective students that represent their sense making activities. Through this, I get a profound understanding of which rational and especially emotional issues are relevant for the students when they try to make sense of the marketing messages they are confronted with during their university choice process. In the third paper, I challenge the theoretical approaches previous research is based upon by identifying two very different types of decision-makers with their respective choice strategies and logics. Overall, this dissertation contributes to a much more detailed understanding of prospective students´ university choices by identifying their sense-making activities and choice styles, highlighting the role of emotions and context factors, and refining the theoretical foundations university choice research is based upon.
Converging institutions. Shaping the relationships between nanotechnologies, economy and society
(2006)
This paper develops the concept of converging institutions and applies it to nanotechnologies. Starting point are economic and sociological perspectives. We focus on the entire innovation process of nanotechnologies beginning with research and development over di_usion via downstream sectors until implementation in final goods. The concept is applied to the nano–cluster in the metropolitan region of Grenoble and a possible converging institution is identified.
The aim of this paper is to determine how a carbon footprint label for grocery products can be designed to facilitate a sustainable consumption behaviour. Therefore, a mixed-method approach was used consisting out of a review of relevant literature and an explorative quantitative survey with n=158 participants. It was found that consumers generally have a positive attitude towards carbon labelling, but they lack understanding of the term, its underlying concepts and the emissions caused by grocery products. In regard to the design criteria of a carbon label, labels with a coloured scale are preferred most by consumers. Also, the mechanisms of consumer behaviour imply that not all parts of the behaviour are visible and controllable for individuals themselves. The concluding concept proposal summarises important criteria of a carbon labelling system that has the goal to educate consumers and facilitate a lower carbon consumption behaviour, such as a simple visual design, the use of a colour scale, a design enabling a comparison, the provision of a link to further information, the public enforcement of the system and overall uniformity.
Conflicts between intragenerational and intergenerational justice in the use of ecosystem services
(2012)
The principle of sustainability contains two objectives of justice regarding the conservation and use of ecosystems and their services: (1) global justice between different people of the present generation ("intragenerational justice"); (2) justice between people of different generations ("intergenerational justice"). International sustainability policy attaches equal normative importance to both objectives of justice. Accordingly, environmental philosophers ethically justify that people living today and people living in the future have equal rights to certain basic goods, including ecosystems and their services (e.g. Feinberg 1981, Visser’t Hooft 2007). Whereas ideal theories of sustainability and justice do not recognize interdependencies between intragenerational and intergenerational justice, conflicts in attaining the justices possibly arise in policy implementation. Identifying and preventing such conflicts is fundamental to devise an ethically legitimate, politically consistent and actually effective sustainability policy. This dissertation systematically investigates conflicts between intragenerational and intergenerational justice in the use of ecosystem services. Human wellbeing depends on the services provided by ecosystems. Yet, humans substantially degrade world’s ecosystems, and therewith cause the loss of important ecosystem services (MEA 2005: 26ff.). The idea of sustainability demands to use ecosystem services in accordance with the two objectives of intragenerational justice and intergenerational justice. Reality, however, is far from attaining these objectives: Both today’s global poor and future persons are, resp. will be, disproportionately affected by the loss of vital ecosystem services (MEA 2005: 62, 85). Especially severe affected are the rural poor who directly depend on local ecosystem services for food, income and health. The political discourse on the relationship between the objectives of intra- and intergenerational justice in the use of ecosystem services (‘justice-relationship’) is blurred. Further, the political discourse lacks a common understanding of justice in ecosystem-use and a systematic reflection on the actual ‘justice-relationship’, such as on the factors that cause conflicts between the two justices. In this dissertation, I investigate the ‘justice-relationship’ along three central questions: • What conception(s) of justice can adequately address the distribution of access rights to ecosystem services? • How must sustainability policy be designed to enhance both intragenerational and intergenerational justice in the use of ecosystem services? • (How) Can economics be helpful for characterizing and assessing trade-offs between the two justices? I approach these questions both generally and by the example of a case study, the MASIPAG farmer network in the Philippines. Methodologically, I combine a normative and a positive analysis of the relationship between intra- and intergenerational justice in the use of ecosystem services: The normative analysis serves the explication, justification and reflection of the norms underlying the ‘justice-relationship’; the positive analysis serves the description of the ‘justice-relationship’ in the sustainability discourse and in practical contexts, as well as the provision of explanations on the determinants of the ‘justice-relationship’. As methodological approach, I apply the “comprehensive multi-level approach” as developed by Baumgärtner et al. (2008) – investigating the ‘justice-relationship’ simultaneously on the three levels of (i) concept, (ii) model and (iii) case study.
Extracting meaningful representations of data is a fundamental problem in machine learning. Those representations can be viewed from two different perspectives. First, there is the representation of data in terms of the number of data points. Representative subsets that compactly summarize the data without superfluous redundancies help to reduce the data size. Those subsets allow for scaling existing learning algorithms up without approximating their solution. Second, there is the representation of every individual data point in terms of its dimensions. Often, not all dimensions carry meaningful information for the learning task, or the information is implicitly embedded in a low-dimensional subspace. A change of representation can also simplify important learning tasks such as density estimation and data generation. This thesis deals with the aforementioned views on data representation and contributes to them. The authors first focus on computing representative subsets for a matrix factorization technique called archetypal analysis and the setting of optimal experimental design. For these problems, they motivate and investigate the usability of the data boundary as a representative subset. The authors also present novel methods to efficiently compute the data boundary, even in kernel-induced feature spaces. Based on the coreset principle, they derive another representative subset for archetypal analysis, which provides additional theoretical guarantees on the approximation error. Empirical results confirm that all compact representations of data derived in this thesis perform significantly better than uniform subsets of data. In the second part of the thesis, the research group is concerned with efficient data representations for density estimation. The researchers analyze spatio-temporal problems, which arise, for example, in sports analytics, and demonstrate how to learn (contextual) probabilistic movement models of objects using trajectory data. Furthermore, they highlight issues of interpolating data in normalizing flows, a technique that changes the representation of data to follow a specific distribution. The authors show how to solve this issue and obtain more natural transitions on the example of image data.
The wide accessibility of the Internet and web-based programs enable an increased volume of online interventions for mental health treatment. In contrast to traditional face-to-face therapy, online treatment has the potential to overcome some of the barriers such as improved geographical accessibility, individual time planning, and reduced costs. The availability of clients' treatment data fuels research to analyze the collected data to obtain a better understanding of the relationship among symptoms in mental disorders and derive outcome and symptom predictions. This research leads to predictive models that can be integrated into the online treatment process to assist clinicians and clients. This dissertation discusses different aspects of the development of predictive modeling in online treatment: Categorization of predictive models, data analyses for predictive purposes, and model evaluation. Specifically, the categorization of predictive models and barriers against the uptake of mental health treatment are discussed in the first part of this dissertation. Data analysis and predictive modeling are emphasized in the second part by presenting methods for inference and prediction of mood as well as the prediction of treatment outcome and costs. Prediction of future and current mood can be beneficial in many aspects. Inference of users' mood levels based on unobtrusive measures or diary data can provide crucial information for intervention scheduling. Prediction of future mood can be used to assess clients' response to the treatment and expected treatment outcome. Prediction of the expected treatment costs and outcomes for different treatment types allows simultaneous optimization of these objectives and to increase the cost-effectiveness of the treatment. In the third part, a systematic predictive model evaluation incorporating simulation analyses is demonstrated and a method for model parameter estimation for computationally limited devices is presented. This dissertation aims to overcome the current challenges of predictive model development and its use in online treatment. The development of predictive models for varies data collected in online treatment is demonstrated and how these models can be applied in practice. The derived results contribute to computer science and mental health research with client individual data analysis, the development ofpredictive models, and their statistical evaluation.
The postal sector has a long monopolistic tradition in many countries; however, since the 1990s it has undergone considerable changes. At the beginning of that decade, the European Commission abolished exclusive rights within the postal system and opened up the market to new private postal providers and changes have continued to accelerate after two important European directives. Both directives were intended to improve the quality of service in the industry and to open up the market to competition. What has changed since the opening of the German postal market? A look at market shares measured by volumes of processed postal items, or by revenue, quickly reveals the prevailing dominance of the former monopolist Deutsche Post AG (DPAG). Despite an increasing number of market entries by private postal providers, it seems the German postal market is still characterized by the old monopolistic structures and that the aim of creating a competitive environment has not been fully achieved. This thesis deals with different competition issues from an economics perspective. The analyses are based on self-collected data and in-depth interviews conducted during on-site visits and thus provide first empirical evidence regarding the status quo in the German postal market.
Community Supported Economy – CSX – New entrepreneurial narratives in words, deeds, and pictures
(2023)
This book is the result of committed individuals coming together around a shared interest: community-supported (CS) entrepreneurial narratives – existing ones and those which want to be told from now onwards.
While each chapter, i.e. author collective tells different stories, what they have in common is the finding that so-called “alternatives” or solutions do not necessarily need to be invented but to be seen and experienced.
This book is an invitation to learn from practice – to learn from the emerging future – and imagine and feel into new narratives. May this book be useful to both: those of you who first get in touch with the concept of community-supported economy (CSX); and the entrepreneurs among you who want to take ‘economy’ literally. ‘Oikonomia’ originally means household management. Therefore, economy is actually an act of caretaking. Let us do take care of what lies in our hands, e.g. the transformation of economic systems, hence the way we relate to each other.
Smartphones make intensive use of precious metals and so called conflict minerals in order to reach their high performance in a compact size. In recent times, sustainability challenges related to production, use and disposal of smartphones are increasingly a topic of public debate. Thus, established industry actors and newly emerging firms are driven to engage in more sustainable practices, such as sustainable sourcing of materials, maintenance services or take-back schemes for discarded mobile phones. Many of these latter efforts can be related to the concept of a circular economy (CE). This thesis explores how CE-related value creation architectures (VCAs) in the smartphone industry contribute to slowing and closing resource loops in a CE. In order to analyze these new industry arrangements, transaction cost theory (TCT) is used as a guiding theory for a make-or-buy analysis. Combining TCT with the concept of a CE is a novel research approach that enables the empirical analysis of relationships between focal actors (e.g. manufacturers) and newly emerging loop operators (e.g. recycling firms) in the smartphone industry. Case studies of such VCAs are conducted with case companies drawn from the Innovation Network on Sustainable Smartphones (INaS) at Leuphana Universtity of Lüneburg and analyzed regarding their involved actors, partnerships, circular activities, motivation and perceived barriers. Evidence from the conducted case studies suggests that asset specificity for circular practices increases for higher order CE-loops such as maintenance or reuse, therefore long-term partnerships between focal actors and loop operators or vertical integration of CE practices are beneficial strategies to reach a sophisticated CE. Similarly, circular practices that go beyond recycling require a strong motivation, either through integration in the focal firm´s quality commitment or through business model recognition. It is further suggested that the circular design of products and services could reduce necessary transaction costs and thus overall costs of a circular economy. Four different integration strategies for circular economy practices have been derived from the conducted case studies. These are: 1) vertically integrated loops, 2) cooperative loop-networks, 3) outsourcing to loop operators and 4) independent loop operators. This work thus provides evidence that circular economy activities do not necessarily have to be managed by focal actors in the value chain. Rather, circular practices can also be put forward by specialized loop operators or even independent actors such as repair shops.
Rangelands are the most widespread land-use systems in drylands, where they often represent the only sustainable form of land-use due to the limited water availability. The intensity of the land-use of such rangeland ecosystems in drylands depends to a large extent on the climatic variability in time and space. Rangeland systems are seriously threatened by climate change, because climate change will alternate the availability of water in time and space. This dissertation therefore deals with the question which role climatic variability plays for the effects of grazing on vegetation in dry rangelands. The relatively intact steppes in central Mongolia were chosen as a model system. They are characterised by low precipitation and high climatic variability in the south (100mm annual precipitation), and comparatively high precipitation and low climatic variability in the north (250mm). The effects of grazing on vegetation on 15 grazing transects were investigated along the climatic gradient. The central elements were the plant species and their abundances on 10m x 10m areas, for which functional characteristics such as height, affiliation of functional groups or leaf nutrients were recorded. The main hypothesis of this dissertation is that grazing has a greater impact on vegetation communities with increasing rainfall. To test this hypothesis, three studies were carried out. In a first study, the research group found that the vegetation communities in the dry area differ strongly along the climatic gradient, while the plant communities in the wetter area differ more strongly along the grazing gradient. The results of the second study suggested that this difference can be explained by a functional environmental filter that becomes weaker from south to north as the niche spectrum increases. The third study has shown that this is likely a function of the higher availability of resources, which at the same time leads to higher grazing pressure, therewith stressing the vegetation especially in years with droughts. In summary, the author concludes that the climate gradient also represents an environmental filter that filters species for certain characteristics, thus having a significant influence on the vegetation. Climatic variability influences the effect of grazing on vegetation, which is particularly problematic where the grazing intensity is high and the species are less adapted to strong climatic fluctuations. Future scenarios predict increasing productivity and therefore increasing livestock density. This may lead to an increase in floristic and functional diversity across the climate gradient, but also to increasing grazing effects and therefore threads for overgrazing. Increasing climatic variability is likely to intensify this thread, especially in the moister regions, whereas the dry rangelands are likely to be more resilient due to the adaptation of the plants to non-equilibrium dynamics.